Insight

Figures and experience, not promises

What works in production, what does not, and what the figures say, with a source on every line.

A document read through and marked up with red annotationsAudit

What the free AI audit contains, page by page

Nobody can judge an automation offer without seeing the work first. So you get it in writing before you decide anything. Here are the six pages.

2 September 2026·5 min read
Ring binders on a shelf, labelled by dateEconomics

What one month of waiting costs, on your numbers

Most firms have never put a monthly figure on the same document work. Here is the arithmetic, the constants behind it, and what each month of not asking costs.

31 August 2026·4 min read
A whiteboard with half-finished ideas crossed outAI

95% of AI projects deliver nothing. Here is the pattern.

MIT reviewed over 300 AI initiatives in 2025. 95% had no measurable impact on the bottom line. The cause is rarely the model but the method, and that can be checked.

26 August 2026·4 min read
Notes and sketches of a workflow on a deskProcess

Five steps from audit to production. And an honest no.

Vagueness is easier to sell. Here is the whole engagement in five steps with deadlines, what we measure, and the four places where we say no.

19 August 2026·5 min read
A server room in quiet, low lightGDPR

AI and GDPR: 5 things that must be in place

54% of Danish SMEs name data security as the barrier (Wolters Kluwer). Here is what actually has to be in place, and the one thing no supplier can promise you.

12 August 2026·4 min read
A calculation worked out by hand in a notebookEconomics

Repeated work costs more than the payslip shows

Almost no firm has worked out what the same document costs a year. Here is the line, and the three places the figure comes out too low.

5 August 2026·4 min read
A desk with a phone, a calendar and paperworkAI

7 tasks that repeat every week in your firm

Not a strategy. Seven pieces of work that repeat every week in most offices — what the machine does and what the person still does. Documents first.

29 July 2026·4 min read